Meta · TLV | Sep 2022 – May 2023

Content Design

I was hired as a full-time in-house contractor to support the redesign of a data-driven user interface, including a full recreation of the product's documentation.

1 - Rewriting the interface

As part of the redesign of this internal tool, I researched industry standards to align the product’s UI terminology and renamed existing and new features to improve clarity and consistency.

2 - Updating the documentation

As the new glossary took shape, we had to rebuild the entire product documentation to ensure clarity and consistency. This involved partnering with the data team to develop user guides tailored to two core audiences — power users (data analysts and researchers) and marketing teams — which helped accelerate onboarding and improve product adoption.

New page, better information hierarchy

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Brand Voice Makeover